Chris Heivly
VP Innovation, Techstars
You'll get first 3 days of our 100 day course for free.
The Feedback Rules — A Framework For Growth
To make our Product-Led Growth Framework a shiny rocket anyone can ride, we miniaturized our book into bite-sized, interactive lessons — with activities you can add to your Google Calendar for 7 minutes a day. Yee haw!
Past clients
No? Then, ride this rocket — try out this new framework that will earn you fist bumps from your followers, customers, teammates, and moms. You'll be tired of bumping the fists. You'll be like, "No thanks mom, my fist hurts."
People are unpredictable, but sometimes if you Sherlock around and look closely at them you'll start to see patterns. Most of the time, those patterns will be things like picking their nose when they think you're not watching. Ignore the nose pickers. Other times, dear Watson, you'll strike gold and deduce a behavior. Surely, the whole time it had nothing to do with noses.
Our 60 minute laser-focused "get unstuck" call is $399 and will give you a set of tools & a plan of action.
Blah, blah. Machines learn. But, did you know that these machines can listen too? They can help you pull insights out of total turdpiles of data. No, not you Alexa. Bye Felicia. Turn on silent mode and stop listening.
You saw the movie with the boat. Even seasoned researchers who think they’re following sound scientific principles can get their signals crossed and make serious missteps sometimes. The boat hit the iceberg. Rose lived. Good movie.
Most grunt work can be automated. You probably already know how. If you (or your coworkers) are clueless, we outline the steps — with pictures. Better than IKEA.
Max out the KPI, ROI, and LTV of your next UX/UI. Not CAC — let's try not to make that go up again (CFO approved note, waiting on legal).
No. We're not offering free appetizers ever again. We're not even giving away any software for free. On the other hand, we will offer a nice in-depth comparison of all of the tools that could help make your life a bit easier. Also, don't eat the shrimp cocktail at SFDF. Thank us later.
...of a massive iceberg. We have the perfect thing to melt your heart. Our 60 minute laser-focused "get unstuck" call is $399 and you will leave feeling refreshed, warm, and full of purpose. Are you ready to fuel up? It may help you avoid some kind of disaster looming on your roadmap.
Do you feel like feedback is always piling up in your inbox, while your roadmap seems to miss the mark? How do we process mountains of customer feedback and get to the root of what your customers really want (in their heart-of-hearts)?
Hey, maybe feedback is just stupid. Or worse: dangerous, like a beautiful siren, luring you with a bewitching song of possibilities, only to dash you (and your product) against the sharp rocks of failure. Maybe you come prepared. Maybe you have a magic Batman belt of tools, methods, and maybe it's maybe, lean.
Even one little breakthrough can change your business. How do we make sure that our customers see its value?
The class is $3.2k for 100 days of mind-altering neurogenesis. That's cheaper than Fyre Festival and we're not even promising you a cheese sandwich. To be clear — NO CHEESE SANDWICH.
Construct valuable experiments that will pad your résumé quite nicely. It's healthy to experiment while you're still young and employed. Your boss will be impressed. If you're self-employed, you will be even more impressed by yourself.
Use the latest deep learning and causal analytics technology to track your growth experiments. Did you ever, in your wildest dreams, think that Growth Hacking would actually become a real thing? Well, it did.
In our experiments, this one really drove the biggest lift. You get 10% off just for reading this far down the page. Way back at the top of the page (in the Pain Points section) we said nobody reads. Well, you do D.E.A.R. reader! You sly dog. We would hand you a gold star, but this is only a website. Sadly, websites do not have hands. Neither does that guy riding the rocket at the top of the page. Why doesn't he have hands?
You know what they say. Fool me once and I found a way to get promoted, but fool me twice and my next performance review is really going to suck. Here are some real-life people that have worked with us.
Katie and Anthony are the yin and yang of FBR. They really pushed and pulled on a new concept I was working on, helping my idea launch faster.
Their process comes with a lot of expertise... It’s a lot faster, more efficient, and it also has a higher likelihood of hitting the mark when we actually release it to customers.
The thing that I got most excited about was seeing all of the opportunities to make our app a lot better.
Need more proof? Get the full list ↓
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have used some or all of the Feedback Rules as rocket fuel.